Genius.com is the first SaaS solution that delivers the benefits of marketing automation to both Marketing and Sales, embodying the principles of Sales 2.0 that make it easier and more efficient for Sales and Marketing to close more deals "in the cloud". Our powerful, intuitive and instantly available demand management software automates marketing workflows and provides real-time sales alerts on qualified lead activity so Sales can provide immediate, informed follow-up. Genius delivers a complete sales and marketing solution including: email marketing, lead nurturing, lead scoring, website tracking, instant alerts, and closed-loop reporting capabilities to manage and qualify sales leads, shorten sales cycles, drive revenues and prove marketing ROI.

Marketo provides marketing automation and sales effectiveness solutions that help B2B marketing and sales teams at global enterprise and mid-sized companies unlock growth across the revenue cycle. Marketo’s powerful on-demand solutions are easy to learn and use, meaning customers are successful faster without sacrificing the high-end functionality they need.

Eloqua automates the science of marketing – campaign execution, testing, performance measurement, prospect profiling, and lead nurturing – allowing marketers to drive revenue and do what they do best: develop strong brands, build creative campaigns, and deliver compelling content. With Eloqua, marketers can read and automatically respond to their buyers’ Digital Body Language™ and triumph over their biggest challenges

VerticalResponse, Inc. is a leading provider of self-service email marketing, online surveys and direct mail service empowering small businesses to create, manage and analyze their own direct marketing campaigns. Founded in 2001, VerticalResponse is aimed at small businesses, and enables anyone to get their email marketing campaigns up and running within minutes, regardless of technical expertise.

The company has over 70,000 customers, and was ranked #1270 on the 2009 Inc. 5000 list. In August 2008 the Democratic National Convention Committee (DNCC) named VerticalResponse official subscription email provider for the 2008 Democratic National Convention.

Headquartered in San Francisco, CA, VerticalResponse also has an office in Boston, MA. Representative partners include Salesforce.com, Intuit, BigContacts, Duct Tape Marketing, and PaloAlto Software.

ExactTarget's email marketing software, services & solutions are the most powerful and flexible in the industry. Easily create, deliver, track, optimize, and automate permission-based email marketing campaigns as well as triggered and transactional email. Select the ExactTarget email marketing solution that's right for you today!